Diamond Awards

POCATELLO – ISU Credit Union was recently honored with three Diamond Awards, including one Category’s Best, which recognize outstanding marketing and business development achievements in the credit union industry.

The awards were presented by the Credit Union National Association (CUNA) Marketing & Business Development Council, a national network comprised of over 1,300 credit union marketing and business development professionals. Awards are given in each of 35 categories ranging from advertising to community events and beyond.

ISU Credit Union’s “Arch Madness” entry won category’s best in the “Diamond in the Rough” category. The other two awards were for ISU Credit Union’s Teal Team VI program, which won in the “Internal Recognition/Incentive Campaign” category. The first entry being for the Service Squad program, which enables individual departments and branches to perform service in the community as a unit. The other, Star Troop, is for employees who wish to go above and beyond to get involved in community efforts.

“These credit unions represent the best and brightest in marketing and business development,” said Amber Scott, Chair of the CUNA Marketing & Business Development Council’s Diamond Awards Committee and VP Marketing & Communications at 1st MidAmerica CU. “Their inventive, passionate and exciting initiatives inspire us to take chances, be bold and try new and untested approaches.”

Award winners were recognized at the council’s 26th annual conference held March 20-23 in Las Vegas, NV. For more information on the Diamond Awards or to view the entire list of winners, go to www.cunacouncils.org/awards.

For more information about ISU Credit Union, please visit isucu.org